Digital Museum presents Metaverse in Sorocaba area | Sorocaba and Jundiai

Two museums in the Sorocaba (SP) area join the Metaverse, a desire to bring the real world into the virtual world. These experiences are still new, and collectibles have started to become part of the process. This new technology with a digital code has become part of the catalogues of the Ituso Rocaba Museum of Contemporary Art (Macs) and the Marcos Amaro Museum (Fama).

To see works, you don’t even have to leave your home or go to a museum. They exist only in virtual reality and are exposed to an infinite world of opportunity known as the Metaverse. This electronic space was purchased by ITU collector Marcos Amaro. He also obtained so-called NFTS (a kind of code) for 70 digital works.

Digital Museum presents Metaverse in Sorocaba area

In this parallel world, the computer-made museum is very similar to the Itu Fama museum near us, which also belongs to Marcos Amaro. The difference is that to access online, you have to create a digital wallet, put yourself in the position of a little doll, and become part of the Metaverse.

Byron Mendes is the CEO of the Metaverse Agency, a digital arts-focused agency. He said that Metaverse’s works will not replace traditional art, but will create more choices for artists. “For anyone who says that in a very short period of time, we’re going to spend a third of our lives in the metaverse,” he said.

The work entitled “Mother Flower” was donated to the museum. This is a digital combination of a physical drawing using Indian ink and a computer-generated photo taken inside the aquarium.

The museum has the exclusivity of the piece because it acquired the NFT. In Portuguese, NFT means non-fungible token. These are digital codes that guarantee the authenticity of digital products.

The Digital Museum hosts a metaverse exhibition in the Sorocaba region — Photo: TV TEM/Reprodução

“NFT is an emerging technology, it is the evolution of the Internet, it guarantees a certain exclusivity of digital files. Therefore, NFTs make files unique across the Internet,” said Allan Yzumizawa, curator of the exhibition.

Another piece that can be admired in the virtual museum was donated by carioca artist Paula klien, who has NFTS on multiple platforms. The artist is closely associated with Eastern culture and uses water in most of her works.

I think NFTs have forced the field of contemporary art to expand its possibilities. The arrival of NFTs has subverted power, broken down barriers, created new styles and opened up space for new styles,” said the artist.

Currently, NFTs are only in Mac internal archives. Soon, it should be on display. “We are now faced with the challenge of preserving this heritage and disseminating it to the population. This has demonstrated the hallmark of the museum, which is to be in tune with contemporary issues”, commented Yzumizawa.

Could museums taking up less physical space and more space on the internet be the first step? Silvia Macs, president of Macs, said yes. “This is a reality of society, not only in museums. But we are increasingly immersed in technical issues, in the Internet,” he said.

Video: Watch TEM TV coverage

Leave a Comment

Your email address will not be published.