Metaverse is the technology with the least influence by 63% of CEOs

A recent Gartner study”2022 CEO Survey – A Year of Perspective Changes” Reveals significant changes in how CEOs and senior executives think about people, purpose, pricing and productivity in 2022, especially in areas such as Sustainabilityrelated question labor force and inflation.

2022 is the year CEO perspectives will really changesaid Mark Raskino, research vice president at Gartner. He added: “The pandemic has brought with it many profound societal trends, such as the desire to change the way we work and the fragility of long-distance global value chains. The recent Russian invasion of Ukraine is amplifying macroeconomic factors that CEOs must contend with, such as inflation. “At the same time, however, CEOs’ ambitions in digital businesses continue to grow, unaffected by the pandemic and related crises.“.

For the third year in a row, artificial intelligence (AI) was named the most impactful emerging technology by CEOs, according to research data. In contrast, Metaverse is irrelevant to most CEOs, with 63% of CEOs who believe that reality is not applicable or unlikely to be a critical technology for their business.

The remaining list of influential technologies reminds us that the “new” is in the eyes of the beholder. In relative terms, neither digitization nor e-commerce (ranked second and fourth, respectively) are very new. However, many business leaders still see these technologies as new and disruptive in their circumstances.‘, the researchers added.

Additionally, for the first time in the survey’s history, CEOs ranked environmental sustainability as a top ten strategic business priority, ranking No. 8, a sharp jump from No. 14 in 2019 and No. 20 in 2015.

As business leaders feel pressure from key stakeholders to do more on environmental sustainability, they see the necessary change as an opportunity to drive business efficiency and revenue growth.”, the researchers mentioned.

74% of CEOs agree that increasing environmental, social and governance (ESG) efforts will attract investors to their companies. Eighty percent of CEOs intend to invest in new or improved products this year and next, with environmental sustainability listed as the third-largest driver behind functional performance and overall quality. Sustainability also appears to be a competitive advantage for CEOs in 2022 and 2023, on a par with respondents’ brand trust.

62% of executives see headline price inflation as an ongoing or long-term problem. Their main response to inflation is to increase prices (51% of respondents), not productivity and efficiency (22% of respondents). In fact, productivity and efficiency weren’t even among the CEO’s top ten business priorities this year.
Clearly, people are somewhat complacent about the impact of inflation,” said Mark Raschino.

When asked about the top two sources of competitive differentiation, only 3 percent of CEOs mentioned price. Gartner expects that to change quickly as inflation picks up“.

Leave a Comment

Your email address will not be published.